David Vintiner was commissioned to shoot a simple and powerful digital and OOH campaign for the Imperial War Museum. ‘War Games’ is the UK’s first exhibition to explore what video games can tell us about conflict. In it, visitors are invited to interrogate the tension that exists between the thrill and tragedy of warfare in a game and its repercussions in the real world. Commissioned via the lovely people at Dog Cat & Mouse.

David Vintiner
Imperial War Museum